Mirela Dogaru

Mirela Dogaru
Compania: MedLife
Functia: Sales Director New Business
Calitatea in comunitate:
Informatii suplimentare:
Industrie: Industria Medicala

Sales, Development & Marketing / Executive General Management

  • More than 9 years direct experiences in medical and health industries complete with market research, financial, sales studies. I coordinated and organized departments consisting of over 120 people nationally.
  • Extensive sales & development track record, with very good results nationwide, in both consumer segment and business to business.
  • Direct extensive experience with different type of business development in different industries including health business development, goods production, medical technologies.
  • Great experience in project management, with responsibility for budgets and the significant projects innovative degree. The projects occurred within budget and time.

Key Skills:

·         Extensive Medical Health Care Knowledge

·         Sales Team Management

·         New business development

·         “Thinking out of the box” approach

·         B2B and B2C Channel Development


·         Key Account Management

·         Budgeting processes and extensive P&L analyses

·         Strategic Partnership Building

·         Building and developing premium brand across the country

Career Progression:

 MEDLIFE SA 2005-Present ~ MedLife is the largest medical services provider in Romania

·         Director of Corporate Portfolio: 2011-PRESENT

·         Sales Manager, Corporate Accounts: 2005-2011

PETCHIM 2004-2005 ~ Polyethylene and polypropylene packaging production

·         Sales Director: 2004-2005 


FRESHTEX ROMANIA 2003-2004 ~ Multinational Company in Fashion Design

·         Key Account Manager: 2003 – 2004


Responsibilities & Achievement Highlights:

Corporate Director –MEDLIFE SA 2014-Present

  • Coordinate sales department in Medlife with 120 people, structured in Sales and Support Divisions.
  • Define and implement the MedLife strategy in the corporate business area, increase MedLife clients portfolio.

Sales Manager –New Business –MEDLIFE SA 2011-Present

  • Coordinate New Business division in Medlife with 30 people
  • Define and implement the MedLife strategy in the corporate business area, increase MedLife clients portfolio.
    • Lead a team of 30 people, structured in 4 subdivisions, I have increased sales on coordinated division with 10% in the last 3 years, increased the profitability up to 10% on existing accounts

Sales Manager, Corporate Accounts 2006-2011 – MEDLIFE SA

·         Directly Coordinate a team of 10 people

·         Monthly and annual target achievement on coordinated division  Development of new business segment by increasing clients portfolio

·         Increase profitability on service

o        Lead a team of 10 people, of which seven are ready for new business activity,

o        I have increased sales on coordinated division with 30% in 2010 compared to 2009,

o        I increased with 40% the number of clients from 2009, I increased the profitability up to 10% on existing accounts in 2010 compared to 2009

Sales Director – PETCHIM 2004-2005

  • Coordinate and monitories employee productivity, maintaining and increasing client portfolio, improving control procedures, development of procedures improve workflow
    • Increased sales and productivity by 25%
    • Increased number of customers with 33%

Key Account Manager – FRESHTEX ROMANIA 2003-2004

  • Advising key clients and implementing the designers ideas regarding the new collections, development and maintenance client portfolio


  • 2007-2009 Executive Master Business Administration(EMBA)/ASEBUSS by Kenesaw University Atlanta Georgia
  • 1998-2003 Universitatea Politehnica Bucuresti/ Biochemistry 1999-2002 Medical Nurse School Fundeni Bucuresti
  • 1994-1998, High school, Targoviste


  • Accepting the Leadership Challenge- Asebuss by Kennesaw University Atlanta Georgia
  • Excellence in Presentations Skills-Excellence Management Consulting Partner
  • Lean Six Sigma-Yellow Belt Certification- Asebuss
  • Executive MBA, Codecs- Professional Certificate


  • English, written and spoken, very good

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